I've been wearing glasses since I was in the 3rd grade. My first pair were thick, powder pink tinted frames that looked anything but chic. Ever since, I have had a love-hate relationship with my glasses, which is the main reason I wear contacts. Every. Single. Day. Yet every two years I go to the eye doctor with the best of intentions. I spring for a more expensive pair that I
promise to actually wear, only to shun them to the confines of my apartment.
Until now.
Meet
Warby Parker. Vintage inspired eyewear with a free Home Try-On program that allows you to test drive the frames before you buy them. For $95 (+ free shipping) you get the frames and prescription
lenses of your choice. And like the good philanthropists they are, Warby Parker will
donate a pair for every one purchased.
Below are the five I received in the mail. I'm in need of a peer review.
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Images courtesy of Warby Parker
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Thoughts? Drop me a line and help me decide which pair to get!
I tried the try-on trial last summer to see if I could pull them off.. just couldn't do it - but found it very clever that Warby Parker marketed in this way. It's actually what got me to "try it".
ReplyDeletePS: I like Japhy
DeleteThanks Matt! Warby Parker is definitely one of the best examples of social marketing I have seen. Totally relevant & drives their business model, I wonder if they have an infographic for us data geeks!
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